Team Racing For Veterans Charity Event

Pride Event With Grand Marshall Cyndi Lauper

After one of their board members attended a charity event produced by Impulse, Team R4V decided to enlist the help of Impulse for their next event.  Impulse was delighted for the opportunity to work with such an innovative organization to help plan and produce this event from the creation of the initial concept, straight through to the ultimate execution.  With our clients based across the country, Impulse was the on-site team in New York initiating, facilitating and finalizing the venue selection, menu creation, customization, signage, branding and vendor negotiations.

Understanding how important it was to link Team R4V and the Veterans being helped to the attendees in New York, it was crucial to select a venue that was flexible and “customizable”.  From LED logos in the chandeliers to the poster-size photos in frames behind the main bar, right down to the colors of the uplighting, The Salon Room at Hudson Terrace was able to completely embody the atmosphere and personality of Team R4V.  Impulse created a video montage of the participating Veterans showcasing the positive impact Team R4V has had on them.  The evening ended with an incredibly inspiring Keynote Address delivered by Chief Master Sergeant, Damian Orslene, who is a major contributor to Team R4V.  We look forward to working with Team R4V on many more events as the organization and the support for the incredible work they are doing continue to grow not only in NYC, but across the entire country!





Hudson Terrace

New York, NY